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New B2B Portal for Pet Industry

METUCHEN, N.J.—Metro Traders, LLC has launched a new business-to-business Internet portal (www.petwholesaler.com) that caters to small- and medium-size pet retailers. The portal is aimed at bringing together pet product manufacturers, distributors and retailers on a dynamic and easy to use platform that offers visitors the ability to execute and process secure online transactions.

petwholesaler.com allows retailers to buy at wholesale prices from participating pet product manufacturers, distributors and suppliers across the dog, cat, bird, aquarium, reptile and small animal categories. Current participating suppliers include Fritz Products, Dr. Harvey’s pet food, Kosher Pets and Pet Ware Inc. In addition to easy, secure ordering, the portal offers retailers features such as a bulletin board, a chat room, one-on-one customer support and auctions.

There is no cost for retailers to register to view or purchase pet products, and there is no upfront cost for qualified manufacturers to have their products listed through the portal.

For more information, call (877) 321-5050.